Zhejiang Guyuelong Shaoxing Wine Company was named as one of the top 500 Asian brands at the Asia Brand Ceremony in Hong Kong on Sept 9.

Guyuelongshan is a leading maker of huangjiu (yellow wine) based in Shaoxing, the city in East China's Zhejiang province famous for its wine distilleries.

The company has been developing new huangjiu products and holding an annual huangjiu festival in recent years in a bid to bring the traditional wine back into fashion.

Guyuelongshan has even invested in TV dramas themed around huangjiu to increase its popularity.

The Top 500 Asia Brands list is released by the Asia Brand Association and is evaluated according to indexes like revenue and innovation.

Zhejiang Guyuelong Shaoxing Wine Company is listed as one of the top 500 Asian brands at the Asia Brand Ceremony in Hong Kong on Sept 9. [Photo/ Guyuelongshan Wechat]