According to the museum's official website, academic research has always been regarded as one of the bedrocks for the sustainable development of the wetland. For the past decade, researchers have been trying to transpose academic results into knowledge that can be generally shared with the public.

On Jan 30, the National Wetland Museum of China launched a wetland plant database, an online platform where the features of, and stories about, 2,169 kinds of plants growing in China's wetland areas are presented and explained.

Researchers and volunteers at the museum spent five years collecting the information and pictures in order to build a free system for those who are interested in learning more about the biodiversity of the nation's wetlands and to help them find reliable information more easily.

Based on the China Wetland Plant Database, the museum aims to promote scientific education by organizing online courses and developing internet games.

In recent years, to build closer ties with the community, the museum has joined hands with schools in Hangzhou to establish "museums on campus", a service platform to educate teenagers about environmental protection and green development.

The National Wetland Museum of China sticks to the philosophy of "harmonious development of humans and nature", and organizes exhibitions and activities to promote this philosophy, such as a 2019 exhibition showcasing art created using recycled junk.

Joyce Msuya, deputy executive director of the UN Environment Program, visited the museum in June 2019 and left the message "Peace, People & Planet" to commend the museum's efforts in raising people's awareness of environmental protection.