An exterior view of the impressive Meigao Short Drama Super Factory in Quzhou. [Photo/Tide News]

At the Meigao Short Drama Super Factory in Qujiang district, Quzhou, East China's Zhejiang province, one of its sets swiftly welcomed a new production crew as the modern short drama Time Capsule wrapped up filming on July 4.

A micro-short drama is a very brief and episodic television series, designed for online viewing on mobile devices.

Quzhou's micro-short drama industry has rapidly expanded in recent years, with Quzhou Meigao Cultural Communication Company producing over 30 micro-short dramas in the past year, all venturing into international markets.

Established last June, the Meigao Short Drama Super Factory has a floor space of 66,000 square meters and houses over 200 meticulously designed sets, accommodating 30 productions simultaneously.

Its one-stop service model — encompassing script development, filming, post-production, and distribution — has proven highly effective, producing 150 short dramas in six months with revenue exceeding 500 million yuan ($69.76 million).

Meigao's export strategy involves selling international rights at fixed prices to third-party partners, who handle overseas distribution and operational risks. Additionally, the factory's head emphasized the growing impact of stories infused with Chinese culture on global audiences.

As Quzhou's micro-short dramas reach broader global audiences, Qujiang district is strategically enhancing its industry chain. New policies and projects, including a commercial street featuring ancient architecture with a 500-million-yuan investment, are transforming the area into a cultural and tourism hub.