A yoga festival is held at the Yiwu International Trade Market on June 21. [Photo/Zhejiang Daily]

More than 300 international buyers flocked to the 9th International Yoga Festival, which is the launching event of Yiwu brands' overseas promotion season, at the Yiwu International Trade Market on June 21.

After the yoga performances, foreign traders placed numerous large orders, with the largest amounting to 8 million yuan ($1.11 million).

"The goods in Yiwu are of good quality, and there are many business opportunities. I love doing yoga here. I hope there will be more events like this in the Yiwu market in the future!" said Nilesh, an Indian businessman who has lived in Yiwu for nearly 20 years.

Foreign businessmen pose at the Yiwu International Trade Market on June 21. [Photo/Zhejiang Daily]

He is currently the head of the Yiwu purchasing branch of LULU International Group, based in the United Arab Emirates. He also brought dozens of friends from his country to Yiwu to procure products.

Yang Yang, deputy general manager of Zhejiang China Commodities City Group, stated that Yiwu is a global hub for small commodities and an open city integrated into the global market, with over 65 percent of its market entities oriented towards global trade.

Wang Xiangrong, general manager of the market operations division of Zhejiang China Commodities City Group, said that "Yiwu is an important gateway for international events and trade. The group will work together with market operators to incubate more outstanding Chinese brands for export."