An anchor sells goods via livestreaming at the Yiwu International Expo Center. [Photo/ywcity.cn]

The Yiwu International Expo Center recently unveiled China's inaugural exhibition and livestream hub, pioneering a seamless integration of onsite exhibitions and online livestreams.

Leveraging the expansive exhibition hall within the renowned Yiwu International Expo Center, the city has made perfect use of 4,000-square-meter venue in Hall A1.

This strategic move aligns with the growing demand for livestreaming services while capitalizing on the city's vibrant exhibition scene.

The 2024 Yiwu New Year's Goods Livestream Festival is now ongoing at the exhibition hall and will run for over 60 days. Anchors are invited to livestream at any time from 8:30 am to 10 pm at the venue.

Hangzhou Yanyi Network Technology was invited to the base to take part in the festival. 

Emphasizing their focus on the Douyin platform, Xiao Jianbin, a company representative, shared, "Yesterday, the anchor Xiaomiaojie foreign trade started livestreaming, and sold more than 1 million yuan worth of goods in eight hours." The base is expected to hold 55 exhibitions in 2024, employing cutting-edge digital technology to seamlessly connect exhibitors, buyers, and audiences both domestically and internationally.