A coastal grassland in Chixi town, Wenzhou, Zhejiang province has become a popular destination for camping during the Dragon Boat Festival. [Photo/66wz.com]
The culture and tourism market in Wenzhou, East China's Zhejiang province, peaked during the three-day Dragon Boat Festival holiday that ended on June 5.
Caocun town in Ruian city received many tourists during the three-day holiday, who gravitated toward short-distance rural outdoor activities such as camping.
During the holiday, all rooms were fully occupied, said an operator of a homestay in Caocun town. Many tourists received consumption coupons in the culture and tourism sectors issued by Ruian city.
The recovery of the culture and tourism sectors can be attributed to a string of measures rolled out by the local government, including financial support for cultural and tourism enterprises, policies to reduce rent and interest, and the distribution of consumption coupons.
A sea of verbena flowers near Yandang Mountain. [Photo/66wz.com]
At the end of June, a series of activities themed on the summer cultural and tourism consumption season in Zhejiang will be launched in Wenzhou, and the city's cultural and tourism market will be further stimulated through a variety of activities and preferential policies during the event.
