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Wenzhou to unveil style and specialization on Nov 24

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ezhejiang.gov.cn|Updated: November 23, 2023

The 2023 Zhejiang (Wenzhou) International Fashion Consumption and the 18th Light Industrial Products Expo is set to unfold from Nov 24 to 26 at the Wenzhou International Exhibition Center. 

The event, hosted by the Department of Commerce of Zhejiang Province and the Wenzhou Municipal People's Government, focuses on promoting the fashion industry in the region.

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The expo features a salvo of footwear products. [Photo/WeChat account: wenzhoufabu]

Spanning 20,000 square meters, the expo mainly features footwear, showcasing a range of footwear brands; but the expo also covers a fashion customization exhibition, highlighting high-end custom clothing and accessories; and a direct sales activity for footwear and apparels, featuring 50 renowned brands offering affordable goods.

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The expo also features apparels. [Photo/WeChat account: wenzhoufabu]

Beyond exhibits, the event includes forums, salons, and online expos, enhancing opportunities for business networking and industrial insight. The expo strategically aligns with geographic strengths, organizing factory visits to integrate exhibition and production.

As the expo becomes more specialized, it emphasizes Wenzhou's role in the light industry. The expo attracts enterprises focusing on specialization, refinement, and innovation. Universities and market leaders are also participating, leading to a full representation of the latest industry trends.

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The content of expo becomes more specified. [Photo/WeChat account: wenzhoufabu]

With targeted invitations extended to over 5,000 professional buyers, including industry giants and internet influencers, the event aims to be a pivotal platform for advancing the fashion industry's transformation and regional development.

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