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Company helps fishermen raise income

chinadaily.com.cn| Updated: April 26, 2022 L M S


Zhejiang Tianhe Aquatic Products Co Ltd in Songmen town, Wenling, a county-level city in Taizhou [Photo/taizhou.com.cn]

Based in Songmen town, Wenling, a county-level city in Taizhou, Zhejiang Tianhe Aquatic Products Co Ltd is a company primarily engaged in the processing of aquatic products.

Its success is reflected not only in its rapid revenue growth, which topped 200 million yuan ($30.77 million) in 2021, but also its long-term efforts to help others achieve prosperity.

Tianhe has established a cooperation pattern with some local fishermen, wherein it shares both risks and benefits with the fishermen.

Yu Xunxin, an employee at Tianhe, said that the company would purchase what fishermen catch at a promised price even when the market is grim and teach them about the latest fishing and processing technologies.

In 2017, Tianhe brought in freezers that can store aquatic products at minus 60 degrees Celsius. They have since been installed on 50 to 60 fishing ships.

Fish kept in the freezers after a dozen days tastes almost the same as freshly caught ones, greatly increasing the incomes of fishermen, according to Pan Fuling, a local fisherman.

In addition, Tianhe has set up a platform to accommodate local aquatic product processing enterprises in an effort to help them slash logistics costs incurred in the transportation of frozen aquatic products.

The company's success can also be traced back to its sustained investment in innovation. It has established an R&D center and formed partnership with China Agricultural University, Zhejiang Ocean University and Ningbo University.

Wenling has nearly 2,300 registered fishing ships, more than 80,000 fishermen and 58 aquatic product processing enterprises above designated size, official data show.


Workers are seen processing aquatic products in a workshop of Tianhe. [Photo/taizhou.com.cn]