Haiyan products shine at CICPE
The 3rd China International Consumer Products Expo (CICPE) opened in Haikou, Hainan Province on April 10 and will last until April 15. It is the largest consumer goods exhibition in the Asia-Pacific region and the first major international exhibition held in China after the adjustment of epidemic prevention and control policies.
The event attracted more than 50,000 buyers and professional visitors from over 10 industries, including large-scale supermarkets, e-commerce, and duty-free companies. Over 3,300 consumer brands from 65 countries and regions participated in the event.
Zhejiang Qinglian Food Co Ltd, a national key leading enterprise in agricultural industrialization from Haiyan county, Jiaxing, Zhejiang province, was one of the exhibitors at the expo. The company showcased its Meal Boss and Taihu Black pig brands.
Qinglian Food presented 20 products, including Meal Boss black pig meat dumplings, black pig meat buns, black pig charcoal-grilled meat and black pig charcoal-grilled sausage.
Qinglian Food also launched a new product – Meal Boss prefabricated dishes such as braised pork belly in brown sauce, sauce-braised pig's feet, and salted pork face meat. These products have been well received by professional buyers from all over the country.
The booth of Zhejiang Qinglian Food Co Ltd at the 3rd China International Consumer Products Expo. [Photo/WeChat account: zhongguohaiyan]