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Global buyers connect with Jiaxing manufacturers to boost trade ties

chinadaily.com.cn| Updated : Jun 26, 2025

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International buyers visit a factory in Pinghu, Jiaxing. [Photo/Tide News]

Sixteen multinational buyers from countries and regions including the United Arab Emirates, Russia, and Mexico visited Pinghu, a county-level city in Jiaxing, Zhejiang province, from June 23 to 24.

The visit, supported by the China Import and Export Fair (Canton Fair), connected these international companies with over 50 Pinghu-based manufacturers in the luggage and children's vehicle sectors, resulting in several preliminary cooperation agreements.

On June 24, buyers toured local factories specializing in smart luggage and electric ride-on toys. Buyers observed intelligent production lines and quality control systems while engaging in detailed discussions with manufacturers to explore potential collaborations.

A key moment of the visit was the Canton Fair's "Trade Bridge" matchmaking session held in Pinghu, where buyers and suppliers held one-on-one talks to deepen mutual understanding.

Results including Liangjie Luggage reached preliminary deals with Russian and Indonesian clients, Indonesia's Kawan Lama Group signed with Mijia Child Product, and UAE-based LuLu Group International agreed to work with Zhejiang Jiajia Ride-on.

Pinghu boasts over 300 luggage companies generating over 10 billion yuan ($1.4 billion) annually. The city also produces 80 percent of the world's electric ride-on toys, exporting to more than 100 countries and regions with over 1,000 international patents.